Imagine arriving at work one morning to find every business file locked, encrypted and inaccessible by a criminal demanding a ransom for their return. This isn’t a hypothetical scenario. It’s the grim reality of ransomware, and it’s getting worse.
What is the best backup storage service, a question more businesses are asking as ransomware attacks continue to surge. In Q1 of 2025 alone, incidents rose by a staggering 84% compared to the same period last year. At this point, it’s no longer a matter of if your business will be targeted, but when.
According to recent statistics, two-thirds of businesses have suffered a ransomware attack in the past two years. What’s more alarming is that 96% of them had their backup systems targeted too. So, if you’re relying on standard backup tools, you may not be as safe as you think.
Why Immutable Backups Are Crucial
What is the best backup storage service? It’s one that includes immutable backup storage. Let’s break it down.
“Immutable” means unchangeable. With immutable storage, once data is saved, it can’t be edited, deleted, or altered, not even by someone with administrative access. This makes it an essential layer of defence against ransomware, which now aims not just at your operational data but your backup files too.
Traditionally, businesses relied on air-gapped backups physically disconnected from networks. While still effective, today’s cloud-based immutable backup solutions offer similar protection with the added benefit of accessibility and ease of use.
What Makes a Backup Solution Truly Secure?
When evaluating what is the best backup storage service, look for these essential features:
- Immutable storage settings: Ensure backups can’t be altered once written
- Ransomware detection and response tools
- Multi-factor authentication (MFA) and strict access controls
- Regular backup scheduling with real-time monitoring
- Disaster recovery capabilities
Despite its importance, only 59% of businesses use immutable backups, even though 81% of IT professionals consider it the best safeguard against ransomware. That disconnect leaves many companies dangerously exposed.
The Risk of Not Being Prepared
Modern cybercriminals are smart, patient, and well-resourced. They can bypass security software, trick employees, and move undetected across systems for weeks. This is why prevention is no longer enough. You need a strategy for recovery as well.
When it comes to recovery, immutable backups give you confidence. Even if attackers manage to penetrate your defences, they won’t be able to tamper with your critical backups. You’ll be able to restore operations quickly and without paying a ransom.
Preparing Your Business
We recommend adopting what’s called a “breach mindset” the belief that no system is invulnerable, and that your ability to recover is just as important as your ability to prevent.
If you’ve been wondering, what is the best backup storage service?, the answer is one that provides robust, cloud-based immutable backups with integrated security and disaster recovery tools. It’s no longer a nice-to-have; it’s a necessity.
Final Thoughts
You can’t always stop a ransomware attack but you can stop it from destroying your business. Investing in the right backup solution could be the most important decision you make this year.
Need help choosing or implementing a secure, modern backup system? We’re here to guide you.
